Peer To Patent

Basic Information

Type of Prior Art	Online Publication

URL	https://www.google.com/adsense/...

Author/Creator	Google

Title	Google AdSense

Publication Date	January 1, 2003

Publisher	Google

Directions to Document Location	https://www.google.com/adsense/static/en_US/Publishertools.html

Additional Information

Relevance

Claims

1

A method for generating revenue from social interaction between a plurality of participants of a marketing system, said method comprising:electronically communicating a comment regarding a resource from a first participant of the plurality of network participants to a second participant of the plurality of network participants, wherein the second participant is a member of a personal network of the first participant;

electronically communicating a comment regarding the resource from the second participant to a third participant of the plurality of network participants, wherein the third participant is a member of a personal network of the second participant; and

rewarding at least one of the first and second participants based on the electronic communication from the first participant to the second participant and the electronic communication from the second participant to the third participant, wherein the third participant purchases the resource.

Relevance

covers electronically communicating a comment regarding a resource from a participant of a network because AdSense ads are displayed on social networks media and user-generated content - e.g., blogs, YouTube videos, etc (see also https://www.google.com/adsense/support/bin/topic.py?topic=8433 for other AdSense applications); covers rewarding a participant based on the electronic communication because Adsense allows a publisher to receive payment (see payment guide at https://www.google.com/adsense/support/bin/answer.py?answer=21591&cbid=1dk40dc4bsiue&src=cb&lev=topic)

Claim Chart

All

7

A revenue generation system for generating revenue from social interaction among a plurality of registered users, said revenue generation system comprising:a plurality of computing devices; and

at least one server communicatively coupled to said plurality of computing devices via a network, said at least one server configured to:communicate a comment regarding a resource from a first user of the plurality of registered users to a second user of the plurality of registered users;

communicate a comment regarding the resource from the second user to a third user of the plurality of registered users; and

reward at least one of the first and second users based on the communication from the first user to the second user and the communication from the second user to the third user, wherein the third user purchases the resource.

Relevance

covers electronically communicating a comment regarding a resource from a participant of a network because AdSense ads are displayed on social networks media and user-generated content - e.g., blogs, YouTube videos, etc (see also https://www.google.com/adsense/support/bin/topic.py?topic=8433 for other AdSense applications); covers rewarding a participant based on the electronic communication because Adsense allows a publisher to receive payment (see payment guide at https://www.google.com/adsense/support/bin/answer.py?answer=21591&cbid=1dk40dc4bsiue&src=cb&lev=topic)

Claim Chart

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13

A computer program embodied on a computer readable medium, said computer program comprising a code segment that configures a processor to:communicate a first comment from a first participant of the plurality of participants to a second participant of the plurality of participants, the first comment relating to a resource, wherein the second participant belongs to a personal network of the first participant;

communicate a second comment from the second participant to a third participant of the plurality of participants, the second comment relating to the resource, wherein the third participant belongs to a personal network of the second participant; and

reward at least one of the first and second participants based on at least one of the communication from the first participant to the second participant, the communication from the second participant to the third participant, and a purchase of the resource by the third participant.

Relevance

covers electronically communicating a comment regarding a resource from a participant of a network because AdSense ads are displayed on social networks media and user-generated content - e.g., blogs, YouTube videos, etc (see also https://www.google.com/adsense/support/bin/topic.py?topic=8433 for other AdSense applications); covers rewarding a participant based on the electronic communication because Adsense allows a publisher to receive payment (see payment guide at https://www.google.com/adsense/support/bin/answer.py?answer=21591&cbid=1dk40dc4bsiue&src=cb&lev=topic)

Claim Chart

All

Summary / Description	Google AdSense enables website publishers of all sizes to display targeted ads alongside their online content and earn money. You can easily display AdSense ads on your website, site search results, mobile sites, feeds, and even your unused domains.

Notes	Publication Date of AdSense according to Dave Taylor is "early 2003" - http://adsense.blogspot.com/2009/01/asking-dave-taylor-about-adsense.html?utm_source=aso&utm_campaign=ww-en-et-asblog_missed&utm_medium=link